Once you graduate from beauty school and obtain your license comes the next big step – building your clientele. Talk to any newly licensed cosmetologist and they’ll tell you it’s one of the biggest challenges of starting a career in the beauty industry. The good news is there are many inexpensive resources out there you can use to help reach out to potential new clients and keep your existing clients.
The key to growing your clientele will always be giving exceptional customer service. News of your skills and talent will travel naturally when your existing clients tell their friends and family about you. But if you truly want to grow your clientele base, you need to go above and beyond just word of mouth marketing.
Here are 4 ways new stylists can market to new clients:
Bene's Career Academy is a beauty and wellness school with campuses in New Port Richey, Brooksville and Spring Hill, Fl. The school offers hands-on training in cosmetology, barber, skin care, and nail technology, as well as flexible class schedules, extensive State Board preparation, and Financial Aid to those who qualify. See for yourself by taking a quick tour of the Bene's Career Academy campus near you! Call 727-475-7690 to learn more